From Wall Street to Main Street, John Brooks, longtime contributor to the New Yorker, brings to life in vivid fashion twelve classic and timeless tales of corporate and financial life in America
What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at GE and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety; these notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.
Stories about Wall Street are infused with drama and adventure and reveal the machinations and volatile nature of the world of finance. John Brooks’s insightful reportage is so full of personality and critical detail that whether he is looking at the astounding market crash of 1962, the collapse of a well-known brokerage firm, or the bold attempt by American bankers to save the British pound, one gets the sense that history repeats itself.
Five additional stories on equally fascinating subjects round out this wonderful collection that will both entertain and inform readers . . . Business Adventures is truly financial journalism at its liveliest and best.
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John Brooks (1920–1993) was an award-winning writer best known for his contributions to the New Yorker as a financial journalist. He was also the author of ten nonfiction books on business and finance, a number of which were critically acclaimed works examining Wall Street and the corporate world. His books Once inGolconda, The Go-Go Years, and Business Adventures have endured as classics. Although he is remembered primarily for his writings on financial topics, Brooks published three novels and wrote book reviews for Harper’s Magazine and the New York Times Book Review.
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5月14号,小编去央广文艺之声的品味书香就《商业冒险》做了个节目,第一次做直播,心中忐忑,因此在事先写了一份可以照着念的“发言稿”,以备忘词或卡壳时使用,所以这个发言稿写得比较随意,模拟口语化。这个稿子主要是讲了书里的几个故事,这玩意儿我写了半天,但就用了那么...
评分商业的本质是什么? 是交易吗?格里高利.祖克曼写《史上最伟大的交易》,讲John Paulson这个原本默默无闻的对冲基金管理人,在次贷危机中如何狂赚60亿美金的故事。他说: 其实保尔森并不伟大,他所做的是最简单最基本的事情——发现真正的价值。 发现价值,然后买卖,是为交易...
评分 评分 评分最近这两周朋友圈里哀鸿遍野,似乎九成以上朋友都栽倒在股市的大幅下调的冲击下。按照一般赌场上的规矩,托付上身家性命的关键时刻大家绝对是要离书越远越好。其实,如果大家正好在两周之前读过接下来推荐的五本书,说不定就可以成为这次股灾中拈花微笑的高人——当然是夸张的...
商业写作的另一条路,或教科书。
评分文笔好的书读起来都很享受,12件经济史上的事件,不错,主要还是描述,没什么个人看法的。阅读速度:283词/mins
评分12个小故事,看清楚商业社会,不仅仅business,还有法律条款等等,文笔很清晰。one free bite很令人思考,尤其是法官释法再到如果涉及国外公司又当如何呢?
评分虽然是60年代的好多事,但是依然有洞见。比如2D那些事,对现在3D打印机也有启示。看着玩吧。反正insight这些东西就是要被反复提醒嘛。
评分很精彩,文笔很厉害。金融世界里,危机四伏。不管怎么样,相信明天会更好。 just when things looked darkest, good news began to arrive.
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