Business Adventures

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出版者:Open Road Media
作者:John Brooks
出品人:
页数:464
译者:
出版时间:2014-8-12
价格:USD 18.99
装帧:Paperback
isbn号码:9781497644892
丛书系列:
图书标签:
  • 商业
  • Business
  • 经济
  • 金融
  • 巴菲特推荐
  • 战略管理
  • Finance
  • gates
  • 商业冒险
  • 企业管理
  • 投资决策
  • 企业历史
  • 领导力
  • 市场分析
  • 创业故事
  • 公司文化
  • 战略规划
  • 全球化
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具体描述

From Wall Street to Main Street, John Brooks, longtime contributor to the New Yorker, brings to life in vivid fashion twelve classic and timeless tales of corporate and financial life in America

What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at GE and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety; these notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.

Stories about Wall Street are infused with drama and adventure and reveal the machinations and volatile nature of the world of finance. John Brooks’s insightful reportage is so full of personality and critical detail that whether he is looking at the astounding market crash of 1962, the collapse of a well-known brokerage firm, or the bold attempt by American bankers to save the British pound, one gets the sense that history repeats itself.

Five additional stories on equally fascinating subjects round out this wonderful collection that will both entertain and inform readers . . . Business Adventures is truly financial journalism at its liveliest and best.

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作者简介

John Brooks (1920–1993) was an award-winning writer best known for his contributions to the New Yorker as a financial journalist. He was also the author of ten nonfiction books on business and finance, a number of which were critically acclaimed works examining Wall Street and the corporate world. His books Once inGolconda, The Go-Go Years, and Business Adventures have endured as classics. Although he is remembered primarily for his writings on financial topics, Brooks published three novels and wrote book reviews for Harper’s Magazine and the New York Times Book Review.

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目录信息

Contents

1 The Fluctuation
THE LITTLE CRASH IN ’62
2 The Fate of the Edsel
A CAUTIONARY TALE
3 The Federal Income Tax
ITS HISTORY AND PECULIARITIES
4 A Reasonable Amount of Time
INSIDERS AT TEXAS GULF SULPHUR
5 Xerox Xerox Xerox Xerox
6 Making the Customers Whole
THE DEATH OF A PRESIDENT
7 The Impacted Philosophers
NON-COMMUNICATION AT GE
8 The Last Great Corner
A COMPANY CALLED PIGGLY WIGGLY
9 A Second Sort of Life
DAVID E. LILIENTHAL, BUSINESSMAN
10 Stockholder Season
ANNUAL MEETINGS AND CORPORATE POWER
11 One Free Bite
A MAN, HIS KNOWLEDGE, AND HIS JOB
12 In Defense of Sterling
THE BANKERS, THE POUND, AND THE DOLLAR
Index
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读后感

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这个世界充满着不定性,商业世界更加如此。这是一本毋庸置疑的好书。自己居然有种当年看《哈利波特》的感觉,很喜欢这种不生硬的记实叙述。 商业是充满历险的魔法世界。商人们需要拼尽全力的与那只看不见的手搏斗!整本书12个故事之中各种滑稽有趣惊险刺激!每一次都是商业社会...

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最近这两周朋友圈里哀鸿遍野,似乎九成以上朋友都栽倒在股市的大幅下调的冲击下。按照一般赌场上的规矩,托付上身家性命的关键时刻大家绝对是要离书越远越好。其实,如果大家正好在两周之前读过接下来推荐的五本书,说不定就可以成为这次股灾中拈花微笑的高人——当然是夸张的...  

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总体启发不大。 其中有些点意思的故事:一次莫名其妙的股市崩盘、福特埃德塞尔、联邦所得税、海湾硫磺内幕交易、施乐、小猪店股票逼仓 如果你在尝到了股市的甜头后还认为自己能够全身而退,那就太愚蠢了。 在政府里,戴维习惯了一种十足的权威感,和一种对国内和国际社会的巨大...  

用户评价

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虽然缺乏历史高度,但是挺好的纪实文学。今年盖子书单第二本。

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盖茨推荐的,估计跟巴菲特学投资不易,自己看书。老头消磨时间的烂书,浪费时间,让盖茨骗了。

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很精彩,文笔很厉害。金融世界里,危机四伏。不管怎么样,相信明天会更好。 just when things looked darkest, good news began to arrive.

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老派的幽默

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作者从头到尾一致地展示了何为文笔。他算是绘声绘色的代言人了。逗号用得炉火纯青。 对福特,矿井,英镑的故事印象最深。前两个对于汽车分析师和大宗商品分析师,借鉴意义不少哦。而SEC和Fed高层通宵熬夜取得一个接一个成就,也让人,如作者所说,扭转了对于金融业高管的负面看法。 大家都是这个庞大而让人生畏的系统中的芸芸一员。

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