圖書標籤: political_communication media democratic_politics 政治傳播 public_opinion 預備 英文原版 政治學
发表于2024-11-27
An Introduction to Political Communication pdf epub mobi txt 電子書 下載 2024
An Introduction to Political Communication explores the relationship between politics, the media and democracy in the United States, the United Kingdom and other contemporary societies. In this classic textbook Brian McNair examines how politicians, trade unions, pressure groups and terrorist organizations make use of the media.
Separate chapters look at political media and their effects, the work of political advertising, marketing and public relations, and the communicative practices of organizations at all levels, from grass-root campaigning through to governments and international bodies.</P>
經典
評分嘛,暫且算是讀完瞭吧,條理很清晰,案例很多所以其實內容不深,隻不過英語書讀得還是有點暈的
評分@2008-10-02 23:05:52
評分結構清晰,深入淺齣,對入門者幫助較大
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An Introduction to Political Communication pdf epub mobi txt 電子書 下載 2024