Mastering the Dynamics of Innovation pdf epub mobi txt 電子書 下載2025
- 管理學
- 創新
- INNOVATION
- 設計
- 設計模式
- 美國
- 美國
- 管理
- 創新
- 創新管理
- 商業策略
- 領導力
- 技術創新
- 組織變革
- 增長戰略
- 市場競爭
- 創業
- 商業模式
具體描述
The author presents a compelling look at how innovation transforms industries, raising the fortunes of some firms while destroying others. The book draws on the rich history of innovation by inventors and entrepreneurs - ranging from the birth of typewriters to the emergence of personal computers, gas lamps to fluorescent lighting, George Eastman's amateur photography to electronic imaging - to develop a practical model for how innovation enters an industry, how mainstream firms typically respond, and how - over time - new and old players wrestle for dominance. Utterback asserts that existing organizations must consistently abandon past success and embrace innovation - even when it undermines their traditional strengths. He sets forth a strategy to do so, and identifies the responsibilities of managers to lead and focus that effort.
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