In The Soul of Anime, Ian Condry explores the emergence of anime, Japanese animated film and television, as a global cultural phenomenon. Drawing on ethnographic research including interviews with artists at some of Tokyo's leading animation studios - such as Madhouse, Gonzo, Aniplex, and Studio Ghibli - Condry discusses how anime's fictional characters and worlds become platforms for collaborative creativity. He argues that the global success of Japanese animation has grown out of a collective social energy that operates across industries - including those that produce film, television, manga (comic books), and toys and other licensed merchandise - and connects fans to the creators of anime. For Condry, this collective social energy is the soul of anime.
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淺得不行……顯然對J巨巨愛得深沉。
评分非常in的紀錄片感
评分淺得不行……顯然對J巨巨愛得深沉。
评分淺得不行……顯然對J巨巨愛得深沉。
评分觀點是有價值的,打三星是因為田野/理論闡發實在有點兒水。作者從社會性的角度來思考日本動漫作為媒體産業的成功,比較少討論文本,而是關心從業人員的組織/創造力、粉絲的投入/自發活動等方麵,核心的問題意識都來自人類學中的經典主題:生産、價值、協作等。作者考察這些活動如何反映齣媒體工業的獨特生産模式(比如論述character作為platform of creativity),並推動我們重新思考文化/經濟活動的“價值”問題。最後兩章寫fansubbing和otaku都是辯護性質的,闡述前者蘊含著打破新自由主義市場邏輯為尊的倫理,為後者的“反社會”指責辯誣而試圖論述“萌”是跟基於社會性的:分享感覺、組織共同體等等。
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