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出版者:Princeton Architectural Press

作者:Kimberly Elam

出品人:

页数:120

译者:

出版时间:2004-08-12

价格:USD 21.95

装帧:Paperback

isbn号码:9781568984650

丛书系列:

图书标签:

设计
Grid
版式
Typography
平面设计
design
版式设计
Design
设计
排版
网格系统
平面设计
视觉设计
布局
书籍设计
设计原则
信息架构
用户体验

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具体描述

Although grid systems are the foundation for almost all typographic design, they are often associated with rigid, formulaic solutions. However, the belief that all great design is nonetheless based on grid systems (even if only subverted ones) suggests that few designers truly understand the complexities and potential riches of grid composition.

In her best-selling "Geometry of Design," Elam shows how proportion, symmetry, and other geometrical systems underlie many of the visual relationships that make for good design. Now, Elam brings the same keen eye and clear explanations to bear on the most prevalent, and maybe least understood, system of visual organization: the grid.

Filled with extensive research and more than 100 informative examples from the Bauhaus to Nike ads, "Grid Systems" provides a rich, easy-to-understand overview and demonstrates a step-by-step approach to typographic composition. It suggests design strategies that transcend simple function and reductionist recipes to allow grids to become a means of truly dynamic communication. Any designer, educator, or student will benefit greatly from this elegant slim book, chock-a-block full of colorful examples, helpful vellum overlays, and Elam's insightful analysis.