Accountable Marketing

Accountable Marketing pdf epub mobi txt 电子书 下载 2025

出版者:South-Western Educational Pub
作者:Peter Rosenwald
出品人:
页数:368
译者:
出版时间:2004-08-13
价格:USD 59.95
装帧:Hardcover
isbn号码:9780324203592
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Businesses are increasingly concerned about measurability and accountability ? particularly in the area of marketing. Executives and managers are searching for reliable methods to ensure that they are getting more out of their marketing efforts, as well as for ways to continue successful operations. If you could differentiate between your best customers, your marginal customers and your worst customers, would you spend your marketing monies the way you do today? If you?re like most marketers, you would not. Then get yourself a copy of Accountable Marketing, and together with its CD of 35 Interactive Templates, discover how to concentrate your marketing expenditures for greater profits.

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