Convergence Culture pdf epub mobi txt 電子書 下載2025
- 傳播學
- 新媒體
- HenryJenkins
- 文化研究
- new_media
- communication
- newmedia
- web2.0
- 收斂文化
- 媒介研究
- 數字時代
- 文化傳播
- 技術影響
- 社會變遷
- 文化融閤
- 大眾媒體
- 網絡文化
- 身份建構
具體描述
"Convergence Culture" maps a new territory: where old and new media intersect, where grassroots and corporate media collide, where the power of the media producer, and the power of the consumer interact in unpredictable ways. Henry Jenkins, one of America's most respected media analysts, delves beneath the new media hype to uncover the important cultural transformations that are taking place as media converge. He takes us into the secret world of "Survivor Spoilers", where avid internet users pool their knowledge to unearth the show's secrets before they are revealed on the air. He introduces us to young Harry Potter fans who are writing their own Hogwarts tales, while executives at Warner Brothers struggle for control of their franchise. He shows us how "The Matrix" has pushed transmedia storytelling to new levels, creating a fictional world where consumers track down bits of the story across multiple media channels. Jenkins argues that struggles over convergence will redefine the face of American popular culture. Industry leaders see opportunities to direct content across many channels to increase revenue and broaden markets. At the same time, consumers envision a liberated public sphere, free of network controls, in a decentralized media environment. Sometimes corporate and grassroots efforts reinforce each other, creating closer, more rewarding relations between media producers and consumers. Sometimes these two forces are at war. Jenkins provides a riveting introduction to the world where every story gets told and every brand gets sold across multiple media platforms. He explains the cultural shift that is occurring as consumers fight for control across disparate channels, changing the way we do business, elect our leaders, and educate our children.
著者簡介
圖書目錄
1 spoiling Survivor: the anatomy of a knowledge community
2 buying into American Idol: how we are being sold on reality TV
3 searching for the origami unicorn: The Matrix and transmedia storytelling
4 Quentin Tarantino’s Star Wars? Grassroots creativity meets the media industry
5 why Heather can writer: media literacy and the Harry Potter wars
6 photoshop for democracy: the new relationship between politics and popular culture
Conclusion: democratizing television? the politics of participation
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讀後感
这是一年前的一个冲动产物，如今纪念一下。 在我写这篇碎碎念的时候，天不过刚刚黑，但微博上有不少人已经准备洗洗睡了，因为她们准备半夜四点起来看挪威电视剧《SKAM》的更新。《SKAM》的火爆绝不仅仅只在这群迷妹之中，它甚至出现在挪威首都Oslo市政厅预算审议会上： 议员La...
評分 評分Convergence Culture. Henry Jenkins. New York: New York University Press, 2006. As the author Henry Jenkins pointed in the introduction, Convergence Culture is a book “about the relationship between three concepts—media convergence, particip...
評分Henry Jenkins, the American media analysis and scholar in the field of communication and cinematic arts, explored and explained the democratic possibilities of media content that have been brought about by the new media in his book, Convergence Culture: Whe...
評分Henry Jenkins, the American media analysis and scholar in the field of communication and cinematic arts, explored and explained the democratic possibilities of media content that have been brought about by the new media in his book, Convergence Culture: Whe...
用戶評價
6 photoshop for democracy: the new relationship between politics and popular culture
评分美國文化研究普遍過分樂觀，但對參與式文化與民主政治的鼓吹某種程度上確實會與現實有積極的互動，就像Lawrence Lessig對CC的鼓吹，就像James Carey對PJ的褒奬，都對美國社會現實有很大的影響。相比冷峻的旁觀者，行動者必須樂觀過頭。
评分Week8
评分《Textual Poachers》的補充閱讀，個人覺得沒有必要通讀。
评分美國文化研究普遍過分樂觀，但對參與式文化與民主政治的鼓吹某種程度上確實會與現實有積極的互動，就像Lawrence Lessig對CC的鼓吹，就像James Carey對PJ的褒奬，都對美國社會現實有很大的影響。相比冷峻的旁觀者，行動者必須樂觀過頭。
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