"Oh, screw it, let's do it."
That's the philosophy that has allowed Richard Branson, in slightly more than twenty-five years, to spawn so many successful ventures. From the airline business (Virgin Atlantic Airways), to music (Virgin Records and V2), to cola (Virgin Cola), to retail (Virgin Megastores), and nearly a hundred others, ranging from financial services to bridal wear, Branson has a track record second to none.
Losing My Virginity is the unusual, frequently outrageous autobiography of one of the great business geniuses of our time. When Richard Branson started his first business, he and his friends decided that "since we're complete virgins at business, let's call it just that: Virgin." Since then, Branson has written his own "rules" for success, creating a group of companies with a global presence, but no central headquarters, no management hierarchy, and minimal bureaucracy.
Many of Richard Branson's companies--airlines, retailing, and cola are good examples--were started in the face of entrenched competition. The experts said, "Don't do it." But Branson found golden opportunities in markets in which customers have been ripped off or underserved, where confusion reigns, and the competition is complacent.
And in this stressed-out, overworked age, Richard Branson gives us a new model: a dynamic, hardworking, successful entrepreneur who lives life to the fullest. Family, friends, fun, and adventure are equally important as business in Branson's life. Losing My Virginity is a portrait of a productive, sane, balanced life, filled with rich and colorful stories:
Crash-landing his hot-air balloon in the Algerian desert, yet remaining determined to have another go at being the first to circle the globe
Signing the Sex Pistols, Janet Jackson, the Rolling Stones, Boy George, and Phil Collins
Fighting back when British Airways took on Virgin Atlantic and successfully suing this pillar of the British business establishment
Swimming two miles to safety during a violent storm off the coast of Mexico
Selling Virgin Records to save Virgin Atlantic
Staging a rescue flight into Baghdad before the start of the Gulf War . . .
And much more. Losing My Virginity is the ultimate tale of personal and business survival from a man who combines the business prowess of Bill Gates and the promotional instincts of P. T. Barnum.
Also available in the UK from Virgin Publishing, and in Canada from General Publishing,
From the Hardcover edition.
《致所有疯狂的家伙》是Richard Branson的自传,原名:Losing my virginity: how I survived, had fun, and made a fortune doing business my way. 非常好看,停不下来。此人有冒险叛逆基因,敢于尝试任何事情,不按常理出牌,有很好的直觉,又有很好的vision来影响感染周围的...
评分Richard Brosson 一生都在刀刃上行走。左边是火海,右边是万丈深渊,而他始终关注着前方,并深信自己能到达终点。这样的人生太不可思议,也难以复制,除非你是一个不在刀刃上就无法找到快乐的人。 他非法进口音像制品,以扩大公司的实力。 他在一位女士的老公眼皮下勾引她上...
评分 评分像个流水账,以时间顺序描述了自己的前半生,间或穿插当时的想法感受.自传或多或少都会修饰,或者选择性的发布,Richard应该也不能免俗,但这些都难以掩盖他的光辉事迹. I really wish I can live like this man, to do what's in mind, to fight for what I believes.
评分没有读过这本richard branson的losing my virginity, 你就无法想像生活的可能性能有多大. 它给了你一个信心,给了你一个愿景, 给了你一个更广阔的视角来看待生活和世界. ceo,冒险家,嬉皮士,阅读障碍症,足球队长,战斗机驾驶员,做秀, 慈善家,岛主,风流男子......
读了一半,细节太丰富,有点絮叨了
评分读了一半,细节太丰富,有点絮叨了
评分一个小时候有阅读障碍症的人,成绩倒数5名之内的人,一个没有什么家庭背景的人, 而他的成功的秘诀是: Live the life to the fullest, do the things he loves doing, and do the best he can!
评分一个小时候有阅读障碍症的人,成绩倒数5名之内的人,一个没有什么家庭背景的人, 而他的成功的秘诀是: Live the life to the fullest, do the things he loves doing, and do the best he can!
评分Richard is awesome!!!!Fucking awesome! He is lucky to meet so many big people, he is so brave to pursue his dream n never say never!
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