The New Strategic Thinking

The New Strategic Thinking pdf epub mobi txt 電子書 下載2025

出版者:McGraw-Hill
作者:Michel Robert
出品人:
頁數:352
译者:
出版時間:2005-07-20
價格:USD 29.95
裝幀:Hardcover
isbn號碼:9780071462242
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Bestselling author Michel Robert gives you his trademark pure and simple rules for developing solid business strategies. In this anticipated follow-up to his previous bestsellers, management expert Michel Robert unveils his practical and proven methodology for you to plan and implement effective corporate strategies. Featuring a detailed explanation of how Robert used his approach to turn around Caterpillar as well as case studies of leading companies that utilize Robert's method, "The New Strategic Thinking" shows you how to assemble a strategy team, identify your company's driving force, determine the focus of the strategy (product, customer, or market), and launch initiatives company wide.

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