HOW CUSTOMERS THINK pdf epub mobi txt 电子书下载 2024

☆☆☆☆☆
简体网页||繁体网页

Gerald Zaltman

Harvard Business School Press

2003-02-21

352

USD 29.95

Hardcover

9781578518265

图书标签: 营销心理学思维商业 business Methods MMM

喜欢 HOW CUSTOMERS THINK 的读者还喜欢

下载链接在页面底部

点击这里下载

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

想要找书就要到小哈图书下载中心

qciss.net

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-11-22

HOW CUSTOMERS THINK epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

HOW CUSTOMERS THINK pdf epub mobi txt 电子书下载 2024

图书描述

How to unlock the hidden 95% of the customer's mind that traditional marketing methods have never reached. Selling Points Practical synthesis of the cognitive sciences: Drawing heavily on psychology, neuroscience, sociology, and linguistics, Zaltman combines academic rigor with real-world results to offer highly accessible insights, based on his years of research and consulting work with large clients like Coca-Cola and Procter metaphor elicitation, response latency, and implicit association techniques, to name a few-;that will be all-new to marketers and demonstrates how innovators can use these tools to get clues from the subconscious when developing new products and finding new solutions, long before competitors do.

HOW CUSTOMERS THINK 下载 mobi epub pdf txt 电子书