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The Winning Message pdf epub mobi txt 電子書下載 2024

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Simon, Adam F.

2002-4

198

242.00元

9780521001915

圖書標籤: politics politicalscience

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发表于2024-11-22

The Winning Message epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

The Winning Message pdf epub mobi txt 電子書下載 2024

圖書描述

This study breaks new ground in investigating candidate behavior in American electoral campaigns. It centers on a question of equal importance to citizens and scholars: how can we produce better political campaigns? First, Simon develops the idea of dialogue as a standard for evaluating political campaigns. Second, he reveals that candidates' self-interest in winning leads to avoiding dialogue or substantive campaign discourse. Third, the text demonstrates the beneficial effects produced by the little dialogue that actually occurs and finally, pinpoints the forces responsible for these rare occurrences.

The Winning Message 下載 mobi epub pdf txt 電子書