Trust Me, I'm Lying pdf epub mobi txt 电子书下载 2025

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Ryan Holiday

Portfolio Hardcover

2012-7-19

288

USD 26.95

Hardcover

9781591845539

图书标签: 媒体舆论导向社会化媒体媒体；工具；舆论导向 media 心理学商业英文原版

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发表于2025-01-22

Trust Me, I'm Lying epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2025

Trust Me, I'm Lying pdf epub mobi txt 电子书下载 2025

图书描述

You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me. I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can. In today's culture...: blogs like Gawker, Buzzfeed and the Huffington Post drive the media agenda; bloggers are slaves to money, technology, and deadlines; manipulators wield these levers to shape everything you read, see and watch-online and off. Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media really works. What you choose to do with this information is up to you.

Trust Me, I'm Lying 下载 mobi epub pdf txt 电子书

著者简介

图书目录

Trust Me, I'm Lying pdf epub mobi txt 电子书下载

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用户评价

评分☆☆☆☆☆

只能说会做mkt的人都是牛叉的人,但前提是要有能力.最怕的也是很会mkt的人.

评分☆☆☆☆☆

切，敝国media业随便拎几个都可以瞎了作者的眼。。。。

评分☆☆☆☆☆

The "tactics" introduced in the first half of the book is truly interesting and warning readers of how untruly the media actually are is of good causes. The second half book is filled with unnecessary pessimism. Furthermore, the stories Mr. Holiday told get repetitive and boring as a reader goes deeper into the book.

评分☆☆☆☆☆

这不是一本不好的书，我一直知道推广的重要性，但我本来又一直认为太不真诚或者说玩弄受众，非常地反感，即使是为了高尚的目的，都不可以如此。