圖書標籤: 服務
发表于2025-01-27
Exceptional Service, Exceptional Profit pdf epub mobi txt 電子書 下載 2025
"Filled with treasure and big ideas, this book will help you become exceptional." - SETH GODIN
In a tight market, your most powerful growth engine and your best protection from competitive inroads is this: put every thing you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking billboards" who will happily promote your brand. In Exceptional Service, Exceptional Profit insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty. Their anticipatory customer service approach was first developed at The Ritz-Carlton as well as at Solomon's entertainment and technology company Oasis , and has since proven itself in countless companies around the globe from luxury giant BVLGARI to value-sensitive auto parts leader Carquest, and everywhere in between. Now, readers can take the techniques that minted money for these brands and apply them directly to their own businesses. As Ken Blanchard writes, "Leonardo and Micah's philosophies, rules, and winning examples of service excellence will make you want to implement their suggestions immediately in your own organization." Filled with detailed, behind-the-scenes examples, the book unlocks a new level of customer relationship that leaves your competitors in the dust, your customers coming back day after day, and your bottom line looking better than it ever has before. (edited by author)
萊昂納多·因基萊裏(Leonardo Inghilleri),公認的卓越服務專傢,他創建瞭麗思卡爾頓領導力培訓中心,在麗思卡爾頓酒店、寶格麗酒店、華特迪士尼公司以及其團隊傾力打造的新度假酒店品牌嘉佩樂和索利斯的經營中發揮著重要作用。
邁卡·所羅門(Micah Solomon),綠洲唱片公司總裁,他創立的這傢公司從一間地下室起傢,最終成為瞭娛樂和科技産業的領導者。他的經營之道和輝煌成就曾登上《成功》雜誌、賽斯·高汀的全球暢銷書《紫牛》,其他商業齣版物也以他的公司為案例。所羅門是“客戶學院”網站的創始人,也是一位著名的商業顧問和演講者。
服務人員入職叢書
評分服務人員入職叢書
評分服務人員入職叢書
評分服務人員入職叢書
評分服務人員入職叢書
其实服务业也是一门生意, 专门做人际关系的生意,产品达到一定高度的同时,最后拼的一定是服务。 为什么放在面包房最高十几块的蛋糕,装进精美的瓷器托盘以后就能卖上百块,不单单环境的关系。身边优雅的服务生,体贴周到的关照。尤其还能对老客人有贴心的小举措。我相信没有...
評分所谓的客户关系管理,常以其数量、速度和“效率”为荣。这可能在理论上听起来有道理,但真正起作用、对公司有战略价值的是忠诚度:客户忠诚度、员工忠诚度。如果不知道如何建立这些忠诚度,即使有创新力的公司也举步维艰。公司可以随心所欲地摆弄数据,随心所欲构建庞大的客户...
評分1 提高客户的粘性,就是要提高用户体验。这是一本很实用的技术手册。 书名翻译得比较差,人家本来叫exceptional service,exceptional profit。出色的服务,出色的利润。有点双一流的意思。 它的细节推荐:建立一致的语言风格。创建推荐用语和词汇表。选择语言,是让客户觉得自...
評分我记得有一次我们三个朋友一起去逛街,在一家服装店里一位朋友在试衣服,试完衣服后这位朋友说“我觉得价格有点高”,店员拿着那个衣服就往衣服架子上一扔,说“我们的衣服就是这样的”,后来我们三个一致的走出了这家店,这对我那位朋友来说是一次很不好的用户体验,这次事情...
評分1 提高客户的粘性,就是要提高用户体验。这是一本很实用的技术手册。 书名翻译得比较差,人家本来叫exceptional service,exceptional profit。出色的服务,出色的利润。有点双一流的意思。 它的细节推荐:建立一致的语言风格。创建推荐用语和词汇表。选择语言,是让客户觉得自...
Exceptional Service, Exceptional Profit pdf epub mobi txt 電子書 下載 2025