Exploring Corporate Strategy with MyStrategyLab pdf epub mobi txt 電子書 下載2025
- 戰略管理
- 公司戰略
- 競爭優勢
- MyStrategyLab
- 商業分析
- 戰略規劃
- 市場營銷
- 組織行為學
- 管理學
- 商業策略
具體描述
Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
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