StreetSmart Marketing

StreetSmart Marketing pdf epub mobi txt 电子书 下载 2025

出版者:Wiley
作者:Jeff Slutsky
出品人:
页数:241
译者:
出版时间:1989-6-12
价格:USD 45.00
装帧:Hardcover
isbn号码:9780471618836
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A "how--toa a guide to low--cost, effective marketing for small businesses and franchises. Shows you how to out--think the competition without out--spending them. Includes case histories of successful low--cost publicity campaigns that make for lively reading. Includes a wealth of tips on how to get press coverage without paying for it, increase sales through "grass--rootsa a marketing, get publicity exposure by promoting charities, manage inexpensive promotions with the help of local organizations, and negotiate the best possible local radio, television, newspaper, or outdoor advertising deal.

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