Theory of the Firm for Strategic Management pdf epub mobi txt 電子書下載 2024

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Becerra, Manuel

2009-1

310

$ 58.76

9780521681940

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发表于2024-09-24

Theory of the Firm for Strategic Management epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Theory of the Firm for Strategic Management pdf epub mobi txt 電子書下載 2024

圖書描述

Strategic decisions deal with the long-term direction of the firm and its main activities, usually the responsibility of the top managers in an organization. Because the firm is the critical unit of analysis in strategy, we need to define what firms are, how they create value, and what their organizational boundaries are in order to understand their overall performance. However, this must be done in a manner that is most useful for strategic analysis and decision making. In other words, we need a theory of the firm for business strategy. Theory of the Firm for Strategic Management integrates and expands key existing theories, like transaction costs economics and the resource-based view, to develop a value-based theory of the firm. This provides a framework to show how firms can create value for customers and, at the same time, capture economic profits for their owners through business, corporate, international, and social strategies.

Theory of the Firm for Strategic Management 下載 mobi epub pdf txt 電子書