Critical Thinking in Consumer Behavior pdf epub mobi txt 電子書下載 2024

☆☆☆☆☆
簡體網頁||繁體網頁

Graham, Judy

2009-7

150

$ 80.46

9780136027164

圖書標籤:

喜歡 Critical Thinking in Consumer Behavior 的讀者還喜歡

下載链接在页面底部

點擊這裡下載

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 複製鏈接

想要找書就要到小哈圖書下載中心

qciss.net

立刻按 ctrl+D收藏本頁

你會得到大驚喜!!

发表于2024-11-22

Critical Thinking in Consumer Behavior epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Critical Thinking in Consumer Behavior pdf epub mobi txt 電子書下載 2024

圖書描述

This concise paperback includes thirty-five cases and activities, each reviewed by a respected practitioner in the field, focusing specifically on consumer behavior concepts and illustrating how they're applied in the real world.

The Importance of Customer Centricity; Customer Perception; Customer Learning and Memory; Customer Motivation and Personality; Segmenting, Targeting, and Positioning; Reference Group Influence and Diffusion of Innovation; Customer Attitudes; Marketing Communication and Attitude Change; Customer Decision Making; Qualitative and Interpretive Consumer Research; Cultural and Subcultural Influences

Critical Thinking in Consumer Behavior: Cases and Experiential Exercises can be used as a standalone text or as a supplement to a consumer behavior textbook.

Critical Thinking in Consumer Behavior 下載 mobi epub pdf txt 電子書