Indie Rock 101

Indie Rock 101 pdf epub mobi txt 电子书 下载 2026

出版者:
作者:Turgeon, Richard
出品人:
页数:176
译者:
出版时间:2009-3
价格:237.00元
装帧:
isbn号码:9780240811963
丛书系列:
图书标签:
  • 独立摇滚
  • 另类摇滚
  • 音乐史
  • 音乐指南
  • 摇滚乐
  • 音乐文化
  • 音乐鉴赏
  • 音乐入门
  • Indie Rock
  • 音乐
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具体描述

Indie Rock 101 is a clear, concise, all-in-one primer for beginning to mid-level musicians looking for the essential fundamentals behind running, recording, and promoting their band. It contains all the basics that can take years to collate from more specialized or technical books, magazines, and websites--and it's written by a real independent musician. Part I, Running Your Band, covers the topics most relevant to forming and running the band: the people, practice, and songwriting. Part II, Recording, covers pre-production considerations, gear, and how-to basics, and timeless fundamentals and techniques around recording, mixing, and mastering. Part III, Promoting, covers what you need to know to establish and grow your fan base, including graphic design, your press kit, and website, sharing and selling your music, playing out, and making a video. Whether you're just starting out or looking for a 360-degree primer to help take your music to the next level, Indie Rock 101 is the one book that covers it all. Written by a music industry insider, learn from someone who has been there and succeeded. Get insight and need-to-know information on running, recording, and promoting your band that is usually gained through painful experience. Overcome the barriers facing your band. Get on the runway to becoming pro, navigate the music world without a label, and get your music out to the world Featuring photos and Q&As from: Birdmonster CDBaby founder Derek Sivers Juliana Hatfield John Vanderslice Karate Mark Kozelek of Sun Kil Moon Spanish for 100 World Air Guitar Champion "Hot Lixx" Hulahan And more

Amazon Exclusive: A Letter from Richard Turgeon on Indie Rock 101 , "Why I Wrote Indie Rock 101 and What I Hope You'll Get Out of It."

Dear Amazon Readers, I worked on this book over the course of about two-and-a-half years because I genuinely felt, and still do, that there’s a need for it. When I decided to start my own band many years ago, I had no idea what I was doing, and even less when I got into audio production at the advent of the digital revolution. At both points in my music life I felt very much on my own. I learned everything by trial and error, and by asking others what they knew. On recording in particular, I bought a multitude of heavy, way-too-technical books and largely irrelevant (to me, anyway) magazines geared towards working pros--all for a single nugget or two about what the mastering process actually was, or the conventional roles of a record producer, EQ, or compression. Most of them simply assumed way too much knowledge and/or went way too deep for what I needed without providing any definitions or real-world context. By the time I started writing Indie Rock 101 , I’d independently produced and released five indie records and had managed or played in several live bands over the course of many years. I wanted to spare musicians the pain of learning everything the hard way, like I had to do, while dispelling a lot of the jargon and misconceptions that come with recording one’s own music. By that time I’d also made a lot of mistakes running my own live band while having a lot of very real, tangible successes. Today there are tons of books and magazines available to the home or project studio recordist with new gear, tips, tutorials, and techniques, but Indie Rock 101 aggregates the most important topics and terminology and presents it all in one place. It’s designed to be a clear, concise, all-in-one primer for those musicians who might be in a band and recording already but want to go farther--without wading through a multitude of giant, technical books and magazines to glean the broad palette of important topics this single book covers. You can always go deeper with different materials (and I encourage anyone to do so), but this book is still the first book I’d recommend to every person who’s asked me how they could get started, get better, or get more exposure in their indie rock endeavors. No matter what level you’re at, I sincerely hope you get as much out of Indie Rock 101 as I’ve put into it. Rock,

Richard Turgeon

Selected Images from the Indie Rock 101: Running, Recording, and Promoting Your Band

Playing new material live is one of the best ways to tell what songs are keepers (or not). Juliana Hatfield on this photo: “That night I played a brand new song that I had just written and no one had ever heard before. The crowd seemed to really like it and clapped just as loudly, if not more loudly, for that unknown song as they did for all their familiar favorites.” (Photo by Rick Marino) The author's previous (and very modest) digital audio workstation (recording remotely, inset). What's important for beginners to remember is that it's not how much you spend on gear, but rather knowing how to get the most out of what you have. When you start out it's best to keep it as light, portable, and inexpensive as you can. Critically acclaimed San Francisco indie rocker John Vanderslice started Tiny Telephone in 1997 to provide affordable hi-fi recording to San Francisco's independent music community; the studio has a policy of setting recording rates under market price. (Photo by R. Turgeon) Sometimes a practice space has as much effect on the music as a band's gear, or more so. Boston's Karate (left to right: Geoff Farina, Gavin Mcarthy, Jeff Goddard) recorded several sessions in a living room so cozy it helped inspire the "In My Living Room" compilation on which Karate appears. (Photo by Andy Hong) Words of wisdom from 2008 World Air Guitar Champion, Craig Billmeier, aka Hot Lixx Hulahan: "I have found that the single most powerful weapon against [audience] indifference is putting on an energetic and impassioned live show—a spectacle. Give the audience something to remember; that is why you are up on stage and they are not." (Photo by George Nitkin, courtesy of Jose Cuervo Black U.S. Air Guitar Championships) Good advice from Sun Kil Moon’s Mark Kozelek: "Quit f------- around on MySpace and Facebook and all of that. Rent a room, play your guitar, write, rehearse a lot, play as much as you can." (Photo by Nyree Watts)

Amazon Exclusive: Richard Turgeon's Top Ten Tips for the Indie Rocker As I mention in "Why I Wrote Indie Rock 101 ," the book addresses a lot of things I had to figure out the hard way on my own journey as a musician, live band manager, and producer. The book also covers a lot of topics I’ve learned in other disciplines related to running, recording, and promoting your band and music, namely in my many years as a creative professional (those areas including but not limited to filmmaking, public relations, business organization and project management, social media, photography, web and graphic design, fiction and marketing writing.) Most books about indie music and promotion specialize in specific topics like software instruction, production techniques, and promoting yourself, but they don’t necessarily address all of these related disciplines in one place--and typically not in a concise way. Most of the books I’ve pored over myself now and in my formative years also just don’t seem to address certain realities about the music business such as the Do’s and Don’t’s around crafting your image, how to run and structure your band, the role of a producer and their potential effect on your music, or how to conduct yourself when playing out, to name just a few. You don’t need to know everything about these disciplines or areas of concern to succeed. In fact, it’s better to specialize in what you’re good at and like to do as opposed to spreading yourself thin trying to do everything. As I mention in the book, "divide and conquer" is an approach bands and solo artists alike should strive for. All that said, Indie Rock 101 covers the fundamental techniques and terminology behind audio production because it does help to have at least a working knowledge of the various disciplines associated with running your band, and producing and promoting your music. Only then can you effectively participate in and direct any efforts you’re driving on your music’s behalf, whether you’re a solo artist or part of a band. What follows is a short list of what I consider to be ten things Indie Rock 101 covers that I previously didn’t see or glean from the books in your local bookstore’s Music section, but that do represent some of the hardest and/or most important lessons any indie rocker will eventually have to learn. Even though the bulk of Indie Rock 101 is dedicated to fundamental recording techniques and terminology, most of the following tips have to do with playing out and promotion. They are not ranked in priority order, and they are certainly not all-inclusive. Some defy conventional wisdom and may generate controversy. For expanded context behind the list, well . . . I recommend buying the book. You don't need to spend a lot of money to make music. There will always be gear that's more expensive and supposedly better than what you have. But you don't always need it to sound good. Image matters. How you dress, the other bands you play with, your record covers, band photos, press kit and website are supposed to reflect your music. Like it or not, they define your brand. No weak links. When choosing your bandmates, it's important that everyone adds value and that there are no obvious weak links performance or business-wise. If there are, you need to make a change. Every team needs a captain. Just because a group of musicians form a band doesn't always mean that the band is a democracy, or that it should be. It's often best when a band has a clear leader or two. Don't spend your music life on your computer. The internet has changed marketing and distribution but it's not going to make your music sound any better, so as Sun Kil Moon's Mark Kozelek puts it on page 101, "Quit f------ around on MySpace and Facebook and all of that. Rent a room, play your guitar, write rehearse a lot, play as much as you can." Be professional when playing out. That means showing up on time, introducing yourself to the other bands, watching their sets, making sure you run a soundcheck and more. You may not draw a lot of people when you start out but if you're easy to get along with, there's a much better chance the club and headlining band will ask you back anyway. Promote yourself during the show. It's amazing how many bands are too shy to plug their latest CD and website during their set, set out an email list, or even mention their own name. Some think they're above it, others think it feels cheesy. And I personally usually forget who they were the next day. Don't be boring. From my Q&A with World Air Guitar Champion, Hot Lixx Hulahan on p. 115: "Give the audience something to remember. That is why you are on stage and they are not." Do it for the right reasons. If your main reason for getting into music is to be rich and famous, eventually you'll quit (unless, of course, you actually get rich and famous). Know when to take time off. If you're getting tired, miserable, or bitter--or all three--it's time to stop and shift your focus until you feel ready to get back into the game. It's much wiser to pace yourself over the long haul than give up on your dreams.

独立摇滚的狂野脉动:一部横跨地下与主流的音乐史诗 《狂野脉动:从垃圾摇滚到数字回响的独立音乐编年史》 本书并非一本关于特定的“Indie Rock 101”的入门指南,它是一部宏大、深入且充满个人情怀的音乐史诗,追溯了自上世纪七十年代末朋克运动的灰烬中,独立摇滚(Indie Rock)如何从地下场景的喃喃自语,逐步演变成一股不可忽视的全球文化现象。我们不关注那些被主流媒体过度解读的“基础知识”,而是深入挖掘那些塑造了这一流派的哲学内核、艺术冲突以及那些被时间冲刷后依然闪耀的幕后故事。 第一部:朋克的余烬与DIY精神的萌芽(1977-1985) 独立摇滚的根基深植于对七十年代主流摇滚乐的厌倦与反叛。本书首先聚焦于朋克运动结束后,那股无处安放的创造力如何通过“自己动手做”(DIY)的哲学重新集结。我们详尽剖析了英国的Post-Punk浪潮——Joy Division 冰冷的工业美学,Gang of Four 尖锐的马克思主义批判,以及The Fall 永不妥协的实用主义。这些乐队如何通过小型唱片公司和自办的演出场所,构建了一个不依赖商业电台的生态系统。 在美国,尤其是在大学城和中西部地区,独立摇滚的雏形正在孕育。我们详细考察了R.E.M.在佐治亚州雅典的早年摸索,他们如何将六十年代民谣的旋律性与朋克的原始能量进行危险的融合,确立了“大学电台”这一独立传播阵地的基础。同时,本书也深入探讨了“Noise Pop”概念的起源,例如Sonic Youth 在纽约地下室中,如何通过对乐器进行破坏性改造,拓展了摇滚乐的声音边界,预示着未来实验精神的回归。 第二部:地下世界的扩张与音乐地图的重绘(1986-1993) 随着地下场景的成熟,独立摇滚开始分裂出无数分支,它们既互相借鉴,又在意识形态上彼此对立。本篇着重介绍了两个关键的地理中心如何定义这个时期的声音: 美国的“替代摇滚”爆炸: 我们细致梳理了Sub Pop唱片公司在西雅图的崛起。这不仅仅是关于Grunge的爆发,更是关于如何系统化地将那些粗粝、情绪化且充满地域特色的乐队(如Mudhoney, Soundgarden)推向更大的舞台。本书对“虚无主义美学”的形成进行了社会学层面的分析——这种美学如何反映了八十年代末青年一代的焦虑与疏离感。我们同样探讨了Pavement 等乐队如何利用一种后现代的戏谑和对“酷”的反讽,来挑战主流摇滚的严肃性。 英国的“C86”与独立流行复兴: 与美国西雅图的沉重形成鲜明对比,英国的独立场景则偏向于明快、歌词精巧的独立流行(Indie Pop)。我们详细回顾了C86磁带合辑的意义,它如何汇集了Primal Scream早期的原型以及The Smiths 忧郁而诗意的吉他民谣,后者以其对个人情感的深度挖掘,为后续的英式摇滚(Britpop)奠定了情感基调。我们对Morrissey的歌词进行深入的文本分析,探讨其如何将日常的孤独提升至艺术的高度。 第三部:主流的侵蚀与美学的再定义(1994-2002) 九十年代中期,独立摇滚的成功带来了空前的挑战:如何保持艺术的纯粹性,同时又在全球范围内获得商业认可? 本书详细记录了“另类”如何被主流文化吸收并稀释的过程。我们审视了Britpop鼎盛时期——Blur 和 Oasis 之间那种充满戏剧性的“双城记”,这不仅是音乐上的竞争,更是对英国文化身份认同的争夺。同时,我们也批判性地分析了那些被迅速包装并推向MTV的乐队,以及他们内部关于“是否出卖了灵魂”的激烈辩论。 在地下,对主流的反动正在酝酿。本书着墨于那些拒绝被归类的声音:如Elliott Smith 令人心碎的卧室录音美学,它代表着一种向内收缩、更加私密化的创作方式;以及那些在九十年代末期,开始从电子音乐、噪音实验中汲取养分的乐队,如Pavement的解散后余波如何影响了新的声音探索。 第四部:数字时代的碎片化与流派的融合(2003至今) 进入新千年,互联网彻底改变了音乐的传播和消费模式。独立摇滚不再依赖于实体唱片店或大学电台的“守门人”。本书探讨了这种去中心化对音乐创作的解放与挑战。 我们分析了21世纪初“复兴”浪潮背后的推动力——从The Strokes 对七十年代纽约地下场景的刻意模仿,到The White Stripes 对布鲁斯和原始摇滚形态的极简回归,这些乐队如何在继承DIY精神的同时,学会了利用数字平台进行有效传播。 更重要的是,本书深入考察了流派的融合:独立摇滚如何吸纳了放克(Funk)、灵魂乐(Soul)乃至嘻哈(Hip-Hop)的节奏结构,催生出更具节奏感和舞池潜力的Indie Dance和Art Rock的变种。我们通过对Arcade Fire 等乐队的案例研究,探讨了大型概念专辑和宏大叙事如何在一个碎片化的时代重新获得听众的耐心。 结语:永恒的“独立”——一种精神状态 本书的最终结论并非关于哪些乐队是“真正”的独立摇滚,而是探讨“独立”这一概念如何从一种地理位置或唱片公司规模,转变为一种创作态度。它关乎对商业同质化的警惕,对个人声音的坚持,以及对音乐形式界限的持续探索。这是一部献给所有拒绝被简单归类、永远在追逐下一个未被发现的强劲节拍的听众和创作者的详尽记录。 目标读者: 资深乐迷、音乐史研究者、对流行文化权力结构感兴趣的社会学爱好者,以及任何渴望理解摇滚乐在后朋克时代如何进化、抵抗与重塑自身的读者。

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