Understanding Public Perceptions

Understanding Public Perceptions pdf epub mobi txt 电子书 下载 2025

出版者:
作者:Lacohee, Hazel
出品人:
页数:250
译者:
出版时间:
价格:$ 90.40
装帧:
isbn号码:9781931695954
丛书系列:
图书标签:
  • 公共认知
  • 公众意见
  • 社会心理学
  • 传播学
  • 媒体研究
  • 舆论
  • 态度测量
  • 社会调查
  • 公共关系
  • 行为科学
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具体描述

Drawing together diverse models and data to present a coherent interdisciplinary view, this complete handbook delivers recommendations in the area of public perception of information and communication technology (ICT) mediated services. This detailed examination not only explores the background, strategies, and business development regarding such themes as internet security, but it also takes a wider approach by covering important related issues such as identity and theft, how citizens can come to trust a society that is driven by e-commerce, and the role of government and providers to find solutions. This ground-breaking manual will allow decision makers, researchers, and industry professionals across the globe to effectively understand the implications of engaging the general public with ICT.

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