Investor Relations pdf epub mobi txt 電子書下載2025

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出版者:

作者:Guimard, Anne

出品人:

頁數:208

译者:

出版時間:2008-12

價格:$ 293.80

裝幀:

isbn號碼:9780230221086

叢書系列:

圖書標籤:

商業&金融&政治
投資者關係
IR
財務溝通
企業價值
資本市場
公司治理
財務報告
股權投資
企業融資
上市公司

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具體描述

This book provides a wealth of strategic and tactical advice on how to understand and implement best practice Investor Relations from any perspective in the world. It is a practical and comprehensive guide which introduces the reader to a broad range of topics included in the theory and practice of Investor Relations, such as marketing communication, and finance and securities law compliance. Presenting Investor Relations as a tool to be leveraged and a process to be mastered, this comprehensive guide offers many easy-to-use and reliable educational features. It contains proven, effective techniques, expert advice and helpful tips which will be valuable to anyone involved in competing for capital. Investor Relations combines the art and science of marketing, financial analysis, financial communications and investor relations in single, indispensable source.