Dictionary of Marketing

Dictionary of Marketing pdf epub mobi txt 電子書 下載2025

出版者:
作者:Collin, P. H.
出品人:
頁數:304
译者:
出版時間:2003-7
價格:$ 19.15
裝幀:
isbn號碼:9780747566212
叢書系列:
圖書標籤:
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This fully revised third edition contains 7,000 entries, each with a part of speech, a note on grammar, an encyclopaedic commentary, and an example sentence to show how the term is used in context. Differences between British and American usage highlighted Phonetic pronunciation given for all entries Useful supplements provide a SWOT analysis, sample rate card and print-specification form Quotations from magazines and newspapers give real-world contexts The Dictionary of Management is an invaluable tool for anyone who works in or studies marketing, and for any professional looking to understand the terms crucial to the growth and success of their business.

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