After spending nearly 20 years building a thriving, home-based publishing business in the music marketing niche, author Bob Baker is ready to show you the insider steps that led to his success. This new book reveals the most practical and cost-effective ways that Bob and other successful authors have promoted themselves and their books online. It demystifies Internet book marketing and makes it accessible to any author at any skill level. "As the co-author of 'Guerrilla Marketing for Writers' and the director of Author 101 University, I know smart book marketing ideas when I see them. Bob's new book is filled with simple but highly effective strategies any author can use to get attention and sell more books online." -Rick Frishman, founder of Planned Television Arts, www.RickFrishman.com "Bob Baker's fantastic '55 Ways' book should be at the top of every author's required reading list. It is an essential guide to the new world of online promotion and marketing - a must-have for any writer who wants to harness the Internet to build an audience and sell more books." -David Mathison, author of "Be the Media," www.BeTheMedia.com "If you want to increase your book sales, read Bob's '55 Ways' book. This comprehensive, easy-to-understand resource will demystify online marketing. It's just the kick in the pants you need to goose your book sales." -Steve Weber, author of "Plug Your Book " and "ePublish."