Media, Organizations and Identity pdf epub mobi txt 電子書 下載 2024


Media, Organizations and Identity

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Chouliaraki, Lilie
Palgrave Macmillan
2009-12-22
232
USD 90.00
Hardcover
9780230515512

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发表于2024-11-11

Media, Organizations and Identity epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024

Media, Organizations and Identity epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024

Media, Organizations and Identity pdf epub mobi txt 電子書 下載 2024



圖書描述

This volume fills a significant gap in the current understanding of the relationship between media and organizations, by looking at three dimensions of their interplay: (1) how the media industry changes through the use of new technologies (Media as Business), (2) how organizational identity is re-shaped by the media (Media in business) and (3) how business logic penetrates broader socio-cultural identities through press, television and new technologies (Business in the media). Drawing on a variety of disciplines, from organizational theory and corporate communication to branding, sociology and cultural studies, the volume proposes a novel, interdisciplinary approach to the media-business interplay and offers a much-needed account on the contemporary configurations of organizational identity under conditions of mediated visibility.

Media, Organizations and Identity 下載 mobi epub pdf txt 電子書

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