Marketing Management in the 21st Century pdf epub mobi txt 电子书 下载 2024


Marketing Management in the 21st Century

简体网页||繁体网页
Noel Capon
Prentice Hall
2001-01-15
637
USD 140.60
Paperback
9780139156953

图书标签: 管理   


喜欢 Marketing Management in the 21st Century 的读者还喜欢




点击这里下载
    


想要找书就要到 小哈图书下载中心
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

发表于2024-11-23

Marketing Management in the 21st Century epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Marketing Management in the 21st Century epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Marketing Management in the 21st Century pdf epub mobi txt 电子书 下载 2024



图书描述

For introductory MBA Marketing courses. Designed to meet the needs of both marketing and non-marketing specialists. This introduction to the role of marketing in the modern corporation (both at the level of the firm and the marketing function) focuses on what the prospective manager-not just the marketer-needs to know about developing marketing strategy and managing the marketing process. It provides a set of concepts and ideas for approaching marketing decisions, on providing a common language with which to think about marketing issues, and on the structuring and analysis of managerial problems in marketing. It prepares future general managers and CEOs to deal with core marketing issues by providing a way of thinking strategically about the firms' products, services and markets.

Marketing Management in the 21st Century 下载 mobi epub pdf txt 电子书

著者简介


图书目录


Marketing Management in the 21st Century pdf epub mobi txt 电子书 下载
想要找书就要到 小哈图书下载中心
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

用户评价

评分

good book, new ideas about mkt different from the ideas of Kotler's.

评分

good book, new ideas about mkt different from the ideas of Kotler's.

评分

good book, new ideas about mkt different from the ideas of Kotler's.

评分

good book, new ideas about mkt different from the ideas of Kotler's.

评分

good book, new ideas about mkt different from the ideas of Kotler's.

读后感

评分

评分

评分

评分

评分

类似图书 点击查看全场最低价

Marketing Management in the 21st Century pdf epub mobi txt 电子书 下载 2024


分享链接









相关图书




本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

友情链接

© 2024 qciss.net All Rights Reserved. 小哈图书下载中心 版权所有