http://www.econ.ucla.edu/newsletter/spring09/interview.html
For ten years, you hosted a very popular syndicated radio show called the “Midnight Economist,” where you brought to a wide-reaching audience your professional wisdom on a variety of “real-world” topics. How did the show come about?
In the late 1970s, I became acquainted with Phil Reed, of KBIG, who did a little part-time work for my organization, The International Institute for Economic Research, with offices in the Village. It must have been from that beginning that I was invited in 1979 to give a daily recorded KBIG broadcast at midnight on Truth. The series appeared in several formats and with different institute sponsorships for nearly fourteen years, ending in November 1992. The series was mainly on radio, but there were segments on television, in particular, for a year and a half on Channel 22 (or whatever). The bulk of the scripts was published in several forms, including monthly flyers, semi-annual pamphlets, and three book-length collections. The flyers and pamphlets were distributed to several categories of people with a mailing list of some 15,000. My designation was the “Midnight Economist,” stemming from the original KBIG broadcasts and the appearance in the late '70s of the famous movie, “Midnight Cowboy.” Some series were one-minute quickies, but the basic form was two minutes and forty seconds (with brief intros and sign-offs), quite a long time by broadcast standards.
Initially, the pearls were recorded in the KBIG studio. When the material became syndicated, I visited a recording studio in Hollywood once a month to tape from twenty to twenty-three pieces, i.e., for daily broadcasts Monday through Friday. Many stations repeated the pieces a second time in the day and also on weekends. The number of participating stations varied a good deal, starting with just KBIG and at the peak numbering around 230, I believe. I can claim international syndication, for a Tokyo hotel broadcast them. Some stations indicated appreciable enthusiasm for the program, which cost them no money to broadcast, but in general it was an ongoing struggle to persuade stations to sign on. Most people, including radio and television program directors, have little conception of what economics is and what economists do and why they do it, but they are very fearful that economics analysis will be either very dull and difficult to follow or very controversial or both. The broadcast business is not characterized by boldness, sophistication, and sense of propriety. Much the same can be said of the numerous policy-type institutes; such imagination and initiative as they have is almost entirely directed to publications and occasional conferences, and they are uneasy with broadcasting. I did not become a fascinating personality kid through the program, but over the years I received many dozens of letters from a great variety of types of people who were grateful for a low-keyed, patient, pleasant, sane, sometimes light-hearted, systematic review of economic analysis applied to genuine problems and issues. Some giants of the profession gave me at least mild applause -- Friedman, Stigler, Alchian, Buchanan, among others. Friedman wrote a very nice and flattering introduction for the first book-length collection of scripts, and it was reprinted in each of the following editions….I looked upon the “Midnight Economist” activity as an extension of my teaching beyond the classroom. The effective classroom was thereby greatly enlarged: My audience probably reached 250,000 or more at least five days a week.
Through most of the “Midnight Economist” period, I had the highly useful assistance of Bill Dickneider, who years before had earned an M.A. in this department and has since worked in several capacities as a free-lance economist. He had caught the real UCLA/Alchian tune of using elemental economics as a tool better to understand the workings of the world, and he was ingenious in gathering data and finding illustrations on which to build commentaries, many of which he initially drafted.
As the Midnight Economist, you have been credited for giving economic instruction to thousands of lay people by making economics “fun” and accessible. How important has public scholarship been to you, and do you think economists are doing a good job of educating and informing the public on the current economic crisis?
I confess to some feelings of frustration in no longer having such a forum as the “Midnight
Economist.” The community could use help in making sense of today's turmoil. They are typically misled in analytic basics by politicians, beginning with the President and his glamorous advisers. (Perhaps the advisers do not deserve their high reputations; perhaps, as members of a governmental team, they feel, with some reason, that they cannot properly rock the boat by disagreeing with the party line; perhaps they do speak truth to power, but the chief holder of power does not find it expedient to listen.) Of course, journalists commonly have no clue with respect to sound analysis. And many of the younger generation of economists are too involved with exotic doodling to devote energy to fundamentals of public policy and to conveying the fruits of their meditations with the unwashed masses.
We all are doomed.
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我必须承认,这本书对于我的认知结构产生了一种潜移默化的重塑作用。它并非提供标准化的答案,而是更像是在我的思维地基上,植入了一套全新的、更具韧性的分析框架。以前我习惯于从单一的、线性的角度去理解市场波动或社会现象,但读完之后,我开始习惯性地从多个维度,甚至是对立的角度去交叉验证信息,看待事物不再那么非黑即白。这种思维模式的转变,远比记住书中的任何一个具体理论更为宝贵。它教会了我如何去提问,而不是仅仅满足于被告知答案。这种工具性的赋能,使得它超越了一本普通读物的范畴,更像是一份长期的、持续生效的心智升级手册。这种潜移默化的影响,是评价一本深度作品时,最难用量化指标去衡量的,却也是它最具价值的体现。
评分这本书的语言风格呈现出一种罕见的张力,它在保持学术的严谨性与日常交流的亲和力之间找到了一个近乎完美的平衡点。作者似乎深谙如何将那些晦涩难懂的专业术语,用日常生活中随处可见的意象或比喻巧妙地包裹起来,使得原本高高在上的理论瞬间变得触手可及。我尤其欣赏作者在构建论点时所展现出的那种深沉的思辨能力,那种不是简单地陈述“是什么”,而是深入剖析“为什么会是这样”的追根究底的态度。行文中偶尔穿插的那些富有哲理的断言,如同夜空中偶尔划过的流星,虽然短暂,却能照亮读者思维的深处,引发长久的思考。这种既有“庙堂之高”的洞察力,又有“江湖之远”的烟火气的文字风格,使得阅读过程成为一种愉悦的心智体操,让人在不知不觉中拓宽了自身的认知边界,感受到了思想交锋的魅力。
评分从装帧的细节到文本的布局,再到最终传达出的思想深度,这本书都展现出一种令人肃然起敬的匠人精神。它没有迎合当前市场流行的那些快餐式成功学或极端化的观点,而是选择了一条更具挑战性、也更有价值的道路——去探索那些隐藏在喧嚣之下的、更为根本性的运行规律。这种对真理的执着追求,以及在表达上所展现出的那种克制与精准,使得整部作品散发出一种沉静而强大的力量感。它不像那种喧哗着要你“立刻行动”的书籍,它更像是一个安静的智者,在你需要的时候,为你点亮一盏恒久的光。合上书本的那一刻,我感受到的不是阅读结束后的空虚,而是一种被充实、被拓展的满足感,这无疑是我近些年来读到过的,最有分量的作品之一,它值得被反复翻阅和珍藏。
评分这本书的封面设计简直是一场视觉盛宴,那种深邃的墨蓝色调,配上烫金的字体,透着一股神秘又低调的奢华感,让人忍不住想探究它背后究竟藏着怎样一番天地。我特别喜欢它封面上那种光影的对比,仿佛在诉说着在夜色笼罩下,那些不为人知的经济活动正在悄然发生。拿到手里的时候,那种厚重实在的质感也给了我极大的信心,感觉这不是一本泛泛而谈的随笔集,而是一部经过深思熟虑的、沉甸甸的作品。光是翻开扉页,那份印刷的精良和纸张的触感,就足以让人感受到出版方对这本书的重视。我甚至花了好几分钟时间,只是单纯地欣赏这个装帧设计,它本身就构成了一种强烈的引力场,预示着接下来的阅读体验将是非同寻常的。它不像那些常见的商业书籍那样追求快餐式的实用性,反而更像是一件艺术品,值得细细品味。这种对外观的极致追求,无疑为后续内容的深度埋下了极佳的伏笔,让人在还未涉猎具体文字之前,就已经对作者的审美和对待学术的态度有了初步的肯定和敬意。
评分整本书的叙事节奏把握得极其精妙,初读之下,我甚至有些措手不及,因为它跳脱了传统经济学著作那种平铺直叙的线性结构。作者似乎有意将那些复杂的宏观概念,拆解成一个个相互关联却又相对独立的小故事或者案例,像是在迷宫中设置了不同的灯塔,每走过一个路口,都能获得一个全新的视角来审视全局。这种叙事方式极大地降低了阅读的门槛,尤其对于那些对传统经济学理论感到枯燥的读者来说,无疑是一种福音。我发现自己常常在读完一个章节后,会不自觉地停下来,回味那种“原来如此”的豁然开朗,而不是被一堆公式和术语压得喘不过气。更值得称道的是,作者在关键转折点处的笔锋处理得干净利落,既保证了逻辑的严密性,又保持了语言的流畅性,读起来酣畅淋漓,毫无滞涩之感。这种行云流水的叙述,让人感觉自己不是在啃一本“书”,而是在听一位高人娓娓道来,其间的智慧自然流淌,浸润心田。
评分虽然是 1979~1980 的内容,关于“小政府”,“共产主义”,“国际援助”的观点还远没有过时,对“Fed Reserve”的批判也仍然醒目。深圳图书馆五楼,很可惜只看了很少几篇,希望有时间可以看完:它真是最早的博客啊!如果能听到历史录音的 podcast 就好了! edit: 根据 Amazon 的列表,Midnight Economist 一共办了十多年,每年都对应一本书!还有今年的一个访谈 http://www.econ.ucla.edu/newsletter/spring09/
评分虽然是 1979~1980 的内容,关于“小政府”,“共产主义”,“国际援助”的观点还远没有过时,对“Fed Reserve”的批判也仍然醒目。深圳图书馆五楼,很可惜只看了很少几篇,希望有时间可以看完:它真是最早的博客啊!如果能听到历史录音的 podcast 就好了! edit: 根据 Amazon 的列表,Midnight Economist 一共办了十多年,每年都对应一本书!还有今年的一个访谈 http://www.econ.ucla.edu/newsletter/spring09/
评分虽然是 1979~1980 的内容,关于“小政府”,“共产主义”,“国际援助”的观点还远没有过时,对“Fed Reserve”的批判也仍然醒目。深圳图书馆五楼,很可惜只看了很少几篇,希望有时间可以看完:它真是最早的博客啊!如果能听到历史录音的 podcast 就好了! edit: 根据 Amazon 的列表,Midnight Economist 一共办了十多年,每年都对应一本书!还有今年的一个访谈 http://www.econ.ucla.edu/newsletter/spring09/
评分虽然是 1979~1980 的内容,关于“小政府”,“共产主义”,“国际援助”的观点还远没有过时,对“Fed Reserve”的批判也仍然醒目。深圳图书馆五楼,很可惜只看了很少几篇,希望有时间可以看完:它真是最早的博客啊!如果能听到历史录音的 podcast 就好了! edit: 根据 Amazon 的列表,Midnight Economist 一共办了十多年,每年都对应一本书!还有今年的一个访谈 http://www.econ.ucla.edu/newsletter/spring09/
评分虽然是 1979~1980 的内容,关于“小政府”,“共产主义”,“国际援助”的观点还远没有过时,对“Fed Reserve”的批判也仍然醒目。深圳图书馆五楼,很可惜只看了很少几篇,希望有时间可以看完:它真是最早的博客啊!如果能听到历史录音的 podcast 就好了! edit: 根据 Amazon 的列表,Midnight Economist 一共办了十多年,每年都对应一本书!还有今年的一个访谈 http://www.econ.ucla.edu/newsletter/spring09/
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