International Business Strategy pdf epub mobi txt 电子书下载 2024

☆☆☆☆☆
简体网页||繁体网页

Alain Verbeke

Cambridge University Press

2009

506

$70.00

paperback

9780521681117

图书标签: International Business

喜欢 International Business Strategy 的读者还喜欢

下载链接在页面底部

点击这里下载

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

想要找书就要到小哈图书下载中心

qciss.net

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-11-28

International Business Strategy epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

International Business Strategy pdf epub mobi txt 电子书下载 2024

图书描述

How can you best extend your knowledge of how multinational enterprises (MNEs) function? What does globalization mean for today's managers? How do students turn the message from academic literature into effective business strategies within an MNE? This practical textbook shows how the key concepts from business strategy literature can be applied to multinational enterprise. MBA and Masters students will gain the practical knowledge and skills needed to succeed as effective managers in multinational companies through a critical study of mainstream strategy models and the analysis of forty-five key journal articles. More than twenty 'half-length' case studies from leading firms including Honda, IKEA and Danone show globalization in practice at the firm level. The book also Identifies seven central themes from the literature for successful global strategies and unifies them into a clear framework that can be applied to real businesses worldwide.

International Business Strategy 下载 mobi epub pdf txt 电子书