Wars are won by winning the hearts and minds of the people as much as by armed combat. For more than one hundred years, U.S. governments have tried to "sell" wars to America. Lies were told and truths withheld because government and military leaders did not trust the American people to make appropriate decisions concerning national security. The attacks of September 11, 2001 on The World Trade Center Towers and the Pentagon have summoned the American people to "a war on terrorism." The U.S. government is now trying to mobilise American public opinion to support that war. But this is just the most recent example of how the government has sought to enlist broad public support for the wars it has waged. "Selling War to America" begins its examination with the U.S. Government's campaign to instigate a war with Spain and ends with a review of the methods it is using now to encourage support for the 'War Against Terrorism.' The book analyses each of these wars within the context of the techniques that the government used to generate public support. It shows how the development of new media has made it harder for the government to promote its propaganda, and also examines the results of these propaganda efforts both before and after each conflict. From these historical analyses, noting both the blunders and the triumphs of the past century, the authors pinpoint the pitfalls and offer the keys to how the government successfully persuades the American public to support its wars.