Product Information Management for Mass Customization

Product Information Management for Mass Customization pdf epub mobi txt 电子书 下载 2025

出版者:Palgrave Macmillan
作者:Forza, Cipriano/ Salvador, Fabrizio/ Forza, Cipriani
出品人:
页数:240
译者:
出版时间:2006-12
价格:$ 124.30
装帧:HRD
isbn号码:9780230006829
丛书系列:
图书标签:
  • Product Information Management
  • Mass Customization
  • Product Data
  • Digital Transformation
  • Supply Chain Management
  • Customer Experience
  • Personalization
  • Industry 4
  • 0
  • Data Management
  • E-commerce
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具体描述

When people talk of mass customization, they recall the success of Dell and its world-renowned product configuration system. Interestingly, despite all the talking and writing about this case, Dell's competitors are still trying to catch up and implement such a system. Those who have successfully managed product information for mass customization carefully avoid disclosing how these esoteric systems work in practice. This is the first book to provide a holistic recognition of the essential aspects of an IT-supported product configuration system. In doing so, it reveals the basic building blocks of these systems, how they support mass customization, how these systems are selected and implemented, what alternative options there are, and lastly, what the operational and strategic implications of these systems are.

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