Learning From Winners pdf epub mobi txt 電子書下載 2024

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Pettit, Raymond

Routledge

2007-8

200

$ 73.45

HRD

9780805856538

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发表于2024-11-13

Learning From Winners epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Learning From Winners pdf epub mobi txt 電子書下載 2024

圖書描述

This book demonstrates how the best companies use the creative application of research, done up front, to produce the big ideas with significant impact on the market and on the people, employees, partners, retailers and customers. Readers of this book will experience how brand managers and their agencies use the right research to drive new brand insights, re-define problems or markets, support risk-taking ideas, and illuminate diverse audiences. This book will be an invaluable resource for business executives looking for market strategy, consumer psychologists, teachers, students, and practitioners looking for a trusted guide for study in advertising, marketing and promotion.

Learning From Winners 下載 mobi epub pdf txt 電子書