Consumer Boycotts pdf epub mobi txt 電子書下載 2024

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Monroe Friedman

Routledge

1999-8-13

304

USD 49.95

Paperback

9780415924573

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发表于2024-11-25

Consumer Boycotts epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Consumer Boycotts pdf epub mobi txt 電子書下載 2024

圖書描述

This volume examines consumer boycotts both historically and currently. Drawing on both published and unpublished material as well as personal interviews with boycott groups and their targets, the author discusses different types of boycotts - from their historical focus on labour and economic concerns to the more recent inclusion of issues such as minority rights, animal welfare, and environmental protection. He also documents the shift in strategic emphasis from the marketplace (cutting consumer sales) to the media (securing news coverage to air criticism of a targeted firm). In turn, these changes in boycott substance and style offer insights into larger upheavals in the social and economic fabric of 20th century America.

Consumer Boycotts 下載 mobi epub pdf txt 電子書