Marketing and Selling the Travel Product pdf epub mobi txt 电子书 下载 2024


Marketing and Selling the Travel Product

简体网页||繁体网页
Burke, James F./ Resnick, Barry P.
Thomson Learning
1999-10
324
$ 244.02
Pap
9780827376489

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发表于2024-11-27

Marketing and Selling the Travel Product epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Marketing and Selling the Travel Product epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Marketing and Selling the Travel Product pdf epub mobi txt 电子书 下载 2024



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This introductory textbook offers students a first view of the exciting world of travel and tourism. Its unique approach covers the marketing cycle as well as dedicated chapters on such topics as consumer profiles, sales distribution network, service quality, and salesmanship. Close-ups of professionals working in the field, as well as marketing profiles of leading companies, provide students with meaningful real-world examples. Exams, discussion questions, exercises, and case examples help students integrate what they have learned. This first glimpse of the exciting world of travel and tourism will leave students wanting to learn more.

Marketing and Selling the Travel Product 下载 mobi epub pdf txt 电子书

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Marketing and Selling the Travel Product pdf epub mobi txt 电子书 下载
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