具體描述
Technologies have a life cycle, says Donald Norman, and companies and their products must change as they pass from youth to maturity. Alas, the computer industry thinks it is still in its rebellious teenage years, exulting in technical complexity. Customers want change. They are ready for products that offer convenience, ease of use, and pleasure. The technology should be invisible, hidden from sight.In this book, Norman shows why the computer is so difficult to use and why this complexity is fundamental to its nature. The only answer, says Norman, is to start over again, to develop information appliances that fit people's needs and lives. To do this companies must change the way they develop products. They need to start with an understanding of people: user needs first, technology last--the opposite of how things are done now. Companies need a human-centered development process, even if it means reorganizing the entire company. This book shows how.
著者簡介
Business Week has named Don Norman as one of the world's most influential designers. He has been both a professor and an executive: he was Vice President of Advanced Technology at Apple; his company, the Nielsen Norman Group, helps companies produce human-centered products and services; he has been on the faculty at Harvard, the University of California, San Diego, Northwestern University, and KAIST, in South Korea. He is the author of many books, including The Design of Everyday Things, The Invisible Computer (MIT Press, 1998), Emotional Design, and The Design of Future Things.
圖書目錄
1 Drop Everything You're Doing
2 Growing Up - Moving from Technology Centred to Human-Centred Products
3 The Move to Information Appliances
4 What's Wrong with the PC?
5 There Is No Magical Cure
6 The Power Of Infrastructure
7 Being Analog
8 Why Is Everything So Difficult to Use?
9 Human-Centred Development
10 Want Human-Centred Development? Reorganize the Company
11 Disruptive Technologies
12 A World of Information Appliances
Appendix: Examples of Information Appliances
Notes
Reference
Index
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