Online comment can be informative or misleading, entertaining or maddening. Haters and manipulators often seem to monopolize the conversation. Some comments are off-topic, or even topic-less. In this book, Joseph Reagle urges us to read the comments. Conversations "on the bottom half of the Internet," he argues, can tell us much about human nature and social behavior.
Reagle visits communities of Amazon reviewers, fan fiction authors, online learners, scammers, freethinkers, and mean kids. He shows how comment can inform us (through reviews), improve us (through feedback), manipulate us (through fakery), alienate us (through hate), shape us (through social comparison), and perplex us. He finds pre-Internet historical antecedents of online comment in Michelin stars, professional criticism, and the wisdom of crowds. He discusses the techniques of online fakery (distinguishing makers, fakers, and takers), describes the emotional work of receiving and giving feedback, and examines the culture of trolls and haters, bullying, and misogyny. He considers the way comment -- a nonstop stream of social quantification and ranking -- affects our self-esteem and well-being. And he examines how comment is puzzling -- short and asynchronous, these messages can be slap-dash, confusing, amusing, revealing, and weird, shedding context in their passage through the Internet, prompting readers to comment in turn, "WTF?!?"
具體描述
讀後感
評分
評分
評分
評分
用戶評價
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评分在綫評論的介紹，好的評論是批判性的反饋，不過我不是很提倡用三明治方法給反饋，實操性不強，應用不好，受眾會覺得思路混亂。
评分理論性不強，也沒有太多原創的觀點，但有豐富的毀三觀的案例，也總結瞭許多前人的研究，讀起來很有趣，有助於對於網絡評論現象的深入理解。看來中美兩國某些網友的陋習是相通的，水軍這種東西也不是天朝特産。Orz。
评分理論性不強，也沒有太多原創的觀點，但有豐富的毀三觀的案例，也總結瞭許多前人的研究，讀起來很有趣，有助於對於網絡評論現象的深入理解。看來中美兩國某些網友的陋習是相通的，水軍這種東西也不是天朝特産。Orz。
评分理論性不強，也沒有太多原創的觀點，但有豐富的毀三觀的案例，也總結瞭許多前人的研究，讀起來很有趣，有助於對於網絡評論現象的深入理解。看來中美兩國某些網友的陋習是相通的，水軍這種東西也不是天朝特産。Orz。
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