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发表于2024-11-23
Branding New York pdf epub mobi txt 電子書 下載 2024
"Branding New York" traces the rise of New York City as a brand and the resultant transformation of urban politics and public life. Greenberg addresses the role of 'image' in urban history, showing who produces brands and how, and demonstrates the enormous consequences of branding. She shows that the branding of New York was not simply a marketing tool; rather it was a political strategy meant to legitimatize market-based solutions over social objectives.
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評分結閤Taxi Driver瞭解該時代背景
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Branding New York pdf epub mobi txt 電子書 下載 2024