具體描述
本書用英語比較係統地講授國際商務理論和實務知識，基本涵蓋瞭國際商務的主要梗概；英語技能和商務知識並重，使用者既可學習基本商務知識，又能提高相關英語水平。本書講解詳盡，尤其適閤本科階段學生或在職人員自學。
著者簡介
王學文，教授，曾任對外經濟貿易大學國際交流學院院長，中國商務部主辦的《國際商報》副社長、副總編，兼任《中國外經貿(英文版)》月刊總編輯。先後兼任多種重要學術職務和社會職務，多所院校及組織客座教授或顧問。齣版有關著作和譯著約20種；發錶多篇論文及譯文。
圖書目錄
Unit One General Description of International Business
Lesson One International Business
Lesson Two Income Level and the World Market
Lesson Three Regional Economic Integration
Lesson Four Economic Globalization and Multinational Corporations
Unit Two Theory and Practice of International Trade
Lesson One International Trade
Lesson Two The Business Contract
Lesson Three Modes of Trade
Lesson Four Incoterms 2000
Lesson Five International Payment
Lesson Six The Letter of Credit (Ⅰ)
Lesson Seven The Letter of Credit(Ⅱ)
Lesson Eight Major Documents Required in World Trade
Lesson Nine International Transportation
Lesson Ten Insurance (Ⅰ)
Lesson Eleven Insurance (Ⅱ)
Unit Three International Finance and Investment
Lesson One The International Monetary System and Exchange Rate
Lesson Two Foreign Direct Investment
Lesson Three International Financial Organizations
Unit Four International Organizations Relevant to International Business
Lesson One WTO and China
Lesson Two The United Nations Conference on Trade and Development
《商務英語》課程宗旨、內容和要求
《商務英語》考試大綱
《商務英語》考試例題分析
《商務英語》考試樣捲
Mid—term Exercises for Business English(Ⅰ)
Mid—term Exercises for Business English(Ⅱ)
試題庫
後記
· · · · · · (收起)
Lesson One International Business
Lesson Two Income Level and the World Market
Lesson Three Regional Economic Integration
Lesson Four Economic Globalization and Multinational Corporations
Unit Two Theory and Practice of International Trade
Lesson One International Trade
Lesson Two The Business Contract
Lesson Three Modes of Trade
Lesson Four Incoterms 2000
Lesson Five International Payment
Lesson Six The Letter of Credit (Ⅰ)
Lesson Seven The Letter of Credit(Ⅱ)
Lesson Eight Major Documents Required in World Trade
Lesson Nine International Transportation
Lesson Ten Insurance (Ⅰ)
Lesson Eleven Insurance (Ⅱ)
Unit Three International Finance and Investment
Lesson One The International Monetary System and Exchange Rate
Lesson Two Foreign Direct Investment
Lesson Three International Financial Organizations
Unit Four International Organizations Relevant to International Business
Lesson One WTO and China
Lesson Two The United Nations Conference on Trade and Development
《商務英語》課程宗旨、內容和要求
《商務英語》考試大綱
《商務英語》考試例題分析
《商務英語》考試樣捲
Mid—term Exercises for Business English(Ⅰ)
Mid—term Exercises for Business English(Ⅱ)
試題庫
後記
· · · · · · (收起)
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