Econospinning

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出版者:Wiley
作者:Gene Epstein
出品人:
页数:246
译者:
出版时间:2006-8-4
价格:USD 31.50
装帧:Hardcover
isbn号码:9780471735137
丛书系列:
图书标签:
  • 经济学
  • 纺织
  • 创新
  • 创业
  • 可持续发展
  • 材料科学
  • 商业模式
  • 技术
  • 新兴产业
  • 轻资产运营
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Book Description

Gene Epstein knows a thing or two about economic data. Before becoming the Economics Editor for Barron's in 1993, he was a senior economist at the New York Stock Exchange. Now in Econospinning, Epstein supplies readers with a book that attempts to cut through the veil of economic misinformation commonly reported in today's media.

Assuming no prior knowledge on the readers part, each chapter of Econospinning is structured around fairly simple propositions about the economy or about specific economic data—from tracking employment numbers to measuring corporate profitability—that are then contrasted with the distortions of today's media coverage.

Along the way, Epstein exposes bad reporting by the elite media, including The Wall Street Journal, The Financial Times, The New York Review of Books, The New Yorker, The Economist—and especially by The New York Times and its economics columnist Paul Krugman,

Epstein also deconstructs CNN newscaster Lou Dobbs’ coverage of outsourcing and globalization; the illusory connection between abortion and lower crime rates, and bad theories about the role of real estate brokers, featured in the bestseller Freakonomics; the treatment of the working class portrayed in Barbara Ehrenreich’s Nickel and Dimed; and the sensationalized coverage of the employment report by CNBC’s "Squawk Box."

From the disputes over Social Security to misinterpretations of the unemployment rate, Econospinning points out the unfortunate lack of integrity that pervades mainstream economic reporting.

Gene Epstein (New York, NY) has been Barron's Economics Editor since 1993 and writes the column, "Economic Beat." A frequent speaker on the conference circuit, Epstein has been interviewed on CNBC, CNN, NJN Public TV, and BBC TV. He holds an MA in economics from the New School and a BA from Brandeis University.

From the Inside Flap

The way the economy is interpreted can influence many things, from economic policy and business decisions to investment planning and trading strategies. Yet with general interest magazines devoting ever more space to economic issues, with books on these issues routinely making the bestseller list, and with hundreds of media outlets providing 24/7 coverage of economic data, it is harder than ever to separate the substance from the spin.

That's the finding of Gene Epstein, who should know a thing or two about the economy, having covered the subject for Barron's since 1993, when he became the Dow Jones financial weekly's first Economics Editor and began writing the regular column, "Economic Beat." Now, in Econospinning, Epstein cuts through the veil of economic misinformation commonly reported in today's media. Each chapter of Econospinning is structured around fairly simple propositions about the economy or about specific economic data—from tracking employment numbers to measuring corporate profitability—that are then contrasted with the distortions of today's media coverage.

Along the way, Epstein exposes loose reporting by focusing almost strictly on the elite media, including the New York Times, Wall Street Journal, Financial Times, New York Review of Books, The New Yorker, and The Economist.Wherever relevant, Epstein expands on criticisms originally leveled against the reportage of New York Times columnist Paul Krugman by the paper's then-public editor Daniel Okrent. At the time, Okrent touched off a firestorm of protest from bloggers and credentialed professionals eager to defend their champion, even when his criticisms were more than transparently valid, as Epstein shows in painstaking detail.

Econospinning also devotes separate chapters to the coverage of outsourcing and globalization by CNN newscaster Lou Dobbs, whose slant on these topics Epstein finds to be jingoistic at bottom; to the bestseller Freakonomics, whose better-known arguments—on the connection between abortion and lower crime rates, and on the deleterious role of real estate brokers—are exposed as groundless; and to the semi-classic Nickel and Dimed, whose core thesis—that hard work by the working poor is a sucker's game—is easily disproved. The book also critiques coverage of the employment numbers by the CNBC-TV show Squawk Box.

As a corrective to certain key misconceptions about the economy and economic data, and as a series of lessons on how to discriminate between spin and substance, Econo-spinning is an informative, entertaining, and unforgettable read.

Book Dimension

length: (cm)23.1                 width:(cm)16.2

《Econospinning》是一部以宏大叙事和深刻洞察为基石的史诗级巨著,它并非简单地记录某一个时代、某一个地区或某一个特定事件,而是试图描绘人类社会经济运作的底层逻辑,探索驱动文明前进的无形之手,以及个体在其中扮演的复杂角色。这本书以其独到的视角,将宏观经济理论与个体命运的微观轨迹巧妙地编织在一起,勾勒出一幅波澜壮阔的经济画卷。 作者并非遵循传统经济学教科书的枯燥论述,而是以一种近乎文学的笔触,将抽象的经济概念具象化,赋予其生命与情感。它不是在教授公式和模型,而是在讲述故事,通过那些在经济洪流中沉浮的人物,展现经济规律如何在真实世界中显现,如何影响着每一个人的生活,从朝堂之上的决策者,到街头巷尾的贩夫走卒。 《Econospinning》的叙事主线并非单一,而是多线并行,交织着历史的脉络、技术革新的浪潮、地缘政治的博弈,以及人性深处的欲望与恐惧。它可能从人类早期简单的物物交换讲起,娓娓道来货币的诞生,信用体系的演进,以及金融工具的诞生和发展。每一个里程碑式的经济变革,都被赋予了鲜活的生命力,通过那些参与其中、甚至被其塑造的人物命运,得以淋漓尽致地展现。 例如,在描述工业革命的章节中,作者或许会聚焦于一位怀揣梦想的发明家,他的技术革新如何颠覆了传统的生产方式,又如何催生了新的阶级和社会矛盾。他可能也会描绘那些因为新技术而失业的传统工匠,他们的挣扎与绝望,以及他们对未来不确定性的恐惧。这些个体故事,并非是为了煽情,而是为了揭示技术进步背后更为宏大的经济和社会结构性变化。 《Econospinning》对“价值”的探讨尤为深刻。它不拘泥于狭隘的货币价值,而是深入挖掘劳动价值、稀缺价值、情感价值,甚至文化价值在经济体系中的作用。书中可能通过对艺术品市场的描绘,探讨其背后隐藏的投资属性、社会地位象征,以及艺术家的创造力如何被市场机制所定价。它也可能通过对奢侈品行业的分析,剖析消费者欲望的驱动,以及品牌价值和情感认同如何超越了物质本身的功用。 对于“增长”的追逐,这本书有着鞭辟入里的剖析。它可能探讨资本的积累、生产力的提升、消费的扩张,以及这些因素如何共同驱动着经济的增长。但同时,它也毫不回避增长所带来的代价:资源枯竭、环境污染、贫富差距的扩大,以及对社会稳定性的潜在威胁。书中可能通过描绘一个过度追求增长的资源型国家,如何在一时的繁荣后,最终面临深刻的经济危机和环境灾难,来警示人们对增长模式的审视。 《Econospinning》的另一大亮点在于它对“风险”的解读。它认为风险是经济活动不可分割的一部分,是创新与变革的催化剂,也是潜在危机的导火索。书中可能会深入探讨金融市场的风险管理,从早期的冒险家精神,到现代复杂的金融衍生品,勾勒出人类在不断探索和规避风险过程中所付出的代价与获得的经验。它也可能通过描绘一次重大的经济危机,比如金融海啸,来展现风险如何如瘟疫般蔓延,如何摧毁无数家庭的财富,以及各国政府如何应对,如何试图挽狂澜于既倒。 对“全球化”的描绘,这本书可能不是简单地赞美其带来的便利与效率,而是对其复杂性和双重性的深刻反思。它可能会追溯全球化进程的起点,从地理大发现到现代的贸易协定,展现商品、资本、信息和人口的流动如何重塑世界格局。书中可能通过一个跨国企业的兴衰史,揭示其如何利用全球资源和市场,如何面临来自不同文化、不同法规的挑战,以及其成功背后可能隐藏的对当地经济和社会的挤压。它也可能描绘那些在全球化浪潮中被边缘化的群体,他们的失落与抗争,以及对本土经济和文化的坚守。 《Econospinning》也深入探讨了“制度”的力量。它认识到,经济的运行离不开规则、法律和政治架构。书中可能通过对不同国家和地区的经济制度比较,来展现不同的治理模式如何影响经济的活力和公平性。它可能会分析产权保护、合同执行、反垄断法等制度是如何为经济活动提供基础,又可能探讨腐败、特权、不透明的决策过程如何阻碍经济的发展。它或许会描绘一个经历了剧烈政治变革的国家,如何在新的制度框架下,艰难地重塑其经济秩序,并从中吸取教训。 人性在《Econospinning》中占据着核心地位。作者认为,经济活动最终是人的活动,是人类欲望、理性、情感、道德等多种因素相互作用的结果。书中可能通过对消费者行为、投资者心理、企业家的决策过程进行细致入微的刻画,来揭示经济现象背后的人性驱动。它会展现贪婪如何导致泡沫的破裂,恐惧如何加剧市场的恐慌,合作如何创造财富,以及利他行为如何在某些时刻对经济产生积极影响。 这本书并非预言家,它不试图预测未来的具体走势,而是提供一种理解经济世界的框架。它鼓励读者以一种更广阔的视野、更深邃的思考去审视身边的经济现象。它希望读者在阅读后,能够跳出日常的碎片化信息,看到经济运行的宏观逻辑,理解个体命运与时代潮流的联系,并最终能够以更清醒的头脑,去面对经济生活中的挑战与机遇。 《Econospinning》的语言风格可能充满了力量与诗意,它在严谨的逻辑分析中,不失对人性的关怀和对生命价值的尊重。它可能引用古老的智慧,结合现代的案例,将复杂的经济理论融入生动的故事之中。这本书的价值不在于提供现成的答案,而在于激发读者的思考,在于帮助读者建立起一套属于自己的经济认知体系。它是一次关于人类经济活动的长河探索,是一曲关于财富、发展、风险与人性的史诗。

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