Introducing Marketing Research pdf epub mobi txt 电子书下载 2024

☆☆☆☆☆
简体网页||繁体网页

Baines, Paul/ Chansarkar, B. A.

John Wiley & Sons Inc

2002-5

350

448.00元

Pap

9780471497707

图书标签:

喜欢 Introducing Marketing Research 的读者还喜欢

下载链接在页面底部

点击这里下载

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

想要找书就要到小哈图书下载中心

qciss.net

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-11-25

Introducing Marketing Research epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Introducing Marketing Research pdf epub mobi txt 电子书下载 2024

图书描述

The primary purpose of marketing research is to gather information which will allow your company or organisation to make better, more informed decisions. Many textbooks have been published on marketing research but most are very quantitative and are also too detailed for students taking a one-semester course, they do not focus on important qualitative issues such as depth interviews and focus groups - Baines and Chansarkar redress this imbalance. Written as an introduction to marketing research for students taking a one-semester module, "Introducing Market Research" includes chapters on business to business marketing research and Internet marketing research. The authors adopt a practical focus and include numerous practical examples as well as coursework assignments.

Introducing Marketing Research 下载 mobi epub pdf txt 电子书