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Great book and persuasive idea. It might help you to avoid companies such as Kodak and Nokia when they were doomed. But it is much more difficult to find out who will be the winner at the end.

Great book and persuasive idea. It might help you to avoid companies such as Kodak and Nokia when they were doomed. But it is much more difficult to find out who will be the winner at the end.

Great book and persuasive idea. It might help you to avoid companies such as Kodak and Nokia when they were doomed. But it is much more difficult to find out who will be the winner at the end.

Great book and persuasive idea. It might help you to avoid companies such as Kodak and Nokia when they were doomed. But it is much more difficult to find out who will be the winner at the end.

Great book and persuasive idea. It might help you to avoid companies such as Kodak and Nokia when they were doomed. But it is much more difficult to find out who will be the winner at the end.

在商用电脑领域独占鳌头的IBM为何在PC风靡全球时败在了苹果、王安等公司手中？传统手机大佬诺基亚、摩托罗拉为何对智能手机时代的到来视而不见，却让“门外汉”苹果抢得了先机？雄霸IT业的微软为何没能站上互联网浪潮的峰头，输给了Google、yahoo等后起之秀？推倒微软、登顶成...  

读起来感觉跟读鸿沟和龙卷风一样过瘾,给高科技公司又提供了一个衡量成败的框架. 作者用磁盘/硬盘领域来分析也很棒,恐怕也很难找到更典型的剧烈变化的市场了. 核心理论是这样:三条斜线.纵轴是产品的性能,横轴是时间.第一条斜线:上一代产品的成长.第二条斜线:市场上的实际需求....  

在商用电脑领域独占鳌头的IBM为何在PC风靡全球时败在了苹果、王安等公司手中？传统手机大佬诺基亚、摩托罗拉为何对智能手机时代的到来视而不见，却让“门外汉”苹果抢得了先机？雄霸IT业的微软为何没能站上互联网浪潮的峰头，输给了Google、yahoo等后起之秀？推倒微软、登顶成...  

假设现在是上世纪70年代，你是硬盘制造业界排名第1的S公司高层，公司主打产品8寸硬盘，产品利润率高，也不愁销路，下游客户都是数一数二的业界巨头，比如生产微型计算机的DEC公司；在充沛资源的保障下，公司科研能力强，也愿意投资于创新。这个时候，你手下市场营销主管和工程...  

克莱顿.克里斯坦森(Clayton.M.Christensen) 在《创新者窘境》里描绘了上世纪末的“硬盘驱动器大战”，在这场广泛、快速、残酷的技术变革和市场刷新中，新兴企业不断淘汰成熟的顶级企业，成就了创新颠覆的经典一幕。 任何行业都存在两种类型的创新变革，第一种是以对产品性能...