Give and Take

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出版者:Harvard Business Press
作者:Reynold Levy
出品人:
页数:336
译者:
出版时间:1999-05
价格:USD 24.95
装帧:Hardcover
isbn号码:9780875848938
丛书系列:
图书标签:
  • 社会学 
  •  
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"Give And Take" -- the first insider's guide to corporate philanthropy -- will help all foundation staffs in their efforts to give wisely and well. A candid look at the factors that make for a successful giving program, "Give And Take" also offers invaluable advice to fund-raisers, who will welcome a frank account of the perspectives of institutional donors. Reynold Levy, formerly an executive director of New York's renowned 92nd Street Y and president of the AT&T Foundation, draws on his own experience in this engaging handbook of the benefits, responsibilities, and challenges facing today's philanthropists. Levy establishes the guidelines and benchmark principles for building world-class foundations, citing such companies as AT&T, Levi Strauss, and Dayton-Hudson for their innovative philanthropic programs. He then views corporate giving from the beneficiary's perspective, divulging insider strategies for soliciting funds from today's corporate foundations. "Give And Take" is a handbook for everyone who cares about philanthropy, from managers in company foundations to nonprofit employees, development directors, trustees, and volunteers.

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