This book is an examination of how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to the latest Web sites for advertising agencies, Soap, Sex and Cigarettes explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends and issues. The threads of art, industry, culture, and technology unify the work. The text is chronological in its organization and is lavishly illustrated with advertisements.
評分
評分
評分
評分
廣告課老師寫的教科書 適閤大學生讀的美國廣告史
评分廣告課老師寫的教科書 適閤大學生讀的美國廣告史
评分廣告課老師寫的教科書 適閤大學生讀的美國廣告史
评分廣告課老師寫的教科書 適閤大學生讀的美國廣告史
评分廣告課老師寫的教科書 適閤大學生讀的美國廣告史
本站所有內容均為互聯網搜索引擎提供的公開搜索信息,本站不存儲任何數據與內容,任何內容與數據均與本站無關,如有需要請聯繫相關搜索引擎包括但不限於百度,google,bing,sogou 等
© 2025 book.quotespace.org All Rights Reserved. 小美書屋 版权所有